TikTok introduces "Shopping Ads", letting brands place shoppable videos on the For You page, promote catalog listings, and direct users to live shopping events (Aisha Malik/TechCrunch)




Aisha Malik / TechCrunch:

TikTok introduces “Shopping Ads”, letting brands place shoppable videos on the For You page, promote catalog listings, and direct users to live shopping events  —  TikTok announced today that it’s launching a new commerce ad suite called “Shopping Ads” to make it easier for brands to advertise on the platform.

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